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Ad Analysis: Week in Review

           Friday Dialogue from                                                       Your Two Favorite Educators  As Emily and Aubrey look back over the week they use their razor sharp wit to analyze...

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Super Bowl 2012: Overview

Do any Google search for advertising lesson plans and in Google language you’ll see “about” 3.8 millions results.  Change “advertising” to “commercial” and that number climbs to over 18 million. With...

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Super Bowl 2012: Intro Advertising

Today we begin to tackle Super Bowl commercials from 2012.   Our goal: to give you some articles and videos to begin a unit on teaching advertising. Hopefully by now your heartburn and disdain for Mr....

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Super Bowl 2012: Car Commercials

I do believe that, taken all together, Chevy’s commercials in Super Bowl XLVI were hands down the best.  From indie music to humorous takes on the apocalypse they presented a good/fresh take on the...

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Super Bowl 2012: Commercial Values

While having students identify details about language and “landscape” is important whenever teaching commercials/advertising, it’s imperative that they be able to identify larger cultural themes....

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Super Bowl 2012: Week in Review

           Friday Dialogue from                                                       Your Two Favorite Educators  As Emily and Aubrey look back over the week they use their razor sharp wit to analyze...

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Presidents’ Day: Toyota’s Dancing Presidents

iStockphoto.com The focus of this weekend’s impromptu posts is Presidents’ Day commercials highlighting the following key terms “presidents” and “dancing.”  Silly?  Yes.  Disturbing?  Most Certainly....

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Rhetoric: Olympic Advertisments

The lengths to which I will go to watch Olympic coverage in my own house has become ridiculous.  As I crawl into bed, I still feel compelled to watch one more race, one more event, one more dive....

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Rhetoric: Olympic Advertisements

As promised, today we talk about Olympic advertisements.  While the 2012 games are over, it’s still a good way to engage students in the process of viewing advertisements through a critical lens....

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Advertising & Rhetoric

www.iStockphoto.com purchase cialis online without prescription Perhaps it’s because I can’t resist a good laugh.  Perhaps it’s because of Elaine Benes and the J. Peterman catalogue.  Whatever the...

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